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color forecasting. Brand Color Direction

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title. Charlotte Russe Mini Story

date. 2016

description. concept, color, print & pattern, & trend development 

achievement. new online fashion mini vignette's to increase sale productivity

title. Charlotte Russe "Living Coral" Pantone of the Year Email Blast

date. 2019

description. concept, color, & trend development | email blast | brand shoot | social media

achievement. increased sales in all categories

title. Charlotte Russe "Make it Yours" Brand Campaign & Charlotte by Charlotte Russe Beauty launch

date. 2019

description. concept, color, & brand packaging | re-brand | brand shoot | social media | beauty launch | marketing campaign

achievement. new campaign created multiple channel sponsorship & influencer contracts

title. Charlotte Russe Brand Packaging

date. 2018 - 2019

description. concept, color, & brand packaging | beauty launch 

achievement. new packaging development changed all beauty & perfume branding | beauty launched in 300 stores

title. Charlotte Russe "Make it Your Moment" Campaign

date. 2019

description. concept, color, & print & pattern development | social media gif

achievement. new colors in sweaters increased holiday sales by 35%

title. Charlotte Russe National Plus Awareness Social Media Post

date. 2019

description. graphics & social media post

achievement. continued awareness for all celebrations, hashtags, & social media presentation

title. Charlotte Russe Color Studies

date. 2017

description. mood boards & color palette vignettes

achievement. started mini color stories for online customer

title. Charlotte Russe Color Email Blast & Social Media Posts

date. 2017

description. mood boards & color combo forecast

achievement. became an email blast & social media digital asset

title. Charlotte Russe Color for Nail Polish

date. 2017

description. mood boards & color palette

achievement. launched several nail polish stories seasonally

title. Charlotte Russe Color Forecast

date. 2017

description. mood boards & color direction

achievement. launched several email & social media assets

© 2018 by Shella Andal-Opeña

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